Strategy Home is the executive command centre — a single page that synthesises all strategic intelligence into actionable signals.

Executive Signal Bar

The signal bar at the top provides at-a-glance status across key dimensions:

• Overall Health — Composite SEO health score with trend indicator
• Keyword Momentum — Net ranking movement (improving vs declining keywords)
• Content Velocity — Rate of content production and optimisation
• Competitor Pressure — How aggressively competitors are targeting your keywords
• Quick Win Count — Number of available quick-win opportunities

Intelligence Sections

Keyword Distribution by Intent

Breakdown of your keyword portfolio by search intent (informational, transactional, commercial, navigational), showing coverage gaps.

Content Scoring Overview

Distribution of your Koray scores across all tracked pages, highlighting the percentage in each quality tier.

Top Recommendations

The highest-priority strategic actions surfaced from the Strategy Board, ranked by expected impact.

Momentum Map

Visual representation of keyword position changes — rising, stable, and declining keywords plotted on a grid.

Tips

• Review Strategy Home at the start of each week to prioritise your SEO activities.
• Click any section to drill into the detailed view.