E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) scoring evaluates your content against Google's quality guidelines using automated analysis.
The Four Pillars
Experience
Detects first-hand experience signals in your content:
- Personal anecdotes and case studies
- Original photography and screenshots
- Specific dates, locations, and measurable results
- First-person perspective on the topic
Expertise
Measures topic depth and technical accuracy:
- Use of domain-specific terminology
- Comprehensive coverage of subtopics
- Structured data and citations
- Author credentials and bios
Authoritativeness
Evaluates your site's authority signals:
- Backlink profile quality
- Brand mentions across the web
- Industry recognition and awards
- Content cited by other authoritative sources
Trustworthiness
Assesses trust signals:
- HTTPS and security headers
- Clear contact information and privacy policy
- Accurate, up-to-date information
- Transparent editorial process
Scoring Scale
Each pillar is scored 0–100. The composite E-E-A-T score weights all four equally (25% each).
Stylometry Fingerprint
The platform also runs a 6-metric stylometry analysis to detect content patterns — sentence length variation, vocabulary richness, and tone consistency. This helps identify AI-generated content that may need humanisation.
View Your Scores
Navigate to the E-E-A-T Intelligence page for a detailed breakdown by page, with historical trends and comparison against competitors.