The Agency Dashboard provides a bird's-eye view across all your clients, enabling portfolio-level strategic decisions.
Access
The Agency Dashboard is available to users with Admin role (level 2 or above).
Portfolio KPIs
The top section shows aggregated metrics across all active clients:
- Total keywords tracked — Sum across all clients
- Average Koray score — Portfolio-wide content quality benchmark
- Average E-E-A-T score — Portfolio-wide trust and authority benchmark
- Total organic traffic — Combined organic sessions
- Portfolio health score — Weighted average of all client health scores
Client Performance Grid
Each client is shown as a card with key metrics:
- Health score with trend indicator
- Keyword count and ranking distribution
- Recent Koray score change
- Content velocity (pages scored in last 30 days)
- Alert count (warnings and critical issues)
Cross-Client Insights
- Semantic gap analysis — Identify entity and topic gaps that appear across multiple clients
- Best practices — Automatically surface strategies that worked for one client and could benefit others
- Resource allocation — Identify which clients need the most attention based on health trends
Client Comparison
Navigate to Agency > Compare for statistical comparison between clients with significance testing. This helps identify whether performance differences are meaningful or within normal variation.
Tips
- Review the portfolio weekly to catch declining clients early.
- Use the comparison tool when presenting performance to stakeholders.
- Clients with health scores below 40 should be flagged for immediate attention.